Challenge Brand = Franchise Book Sales

Why has Hasbro stock been on the rise since 2009 and continues to grow? Because they have what’s called, Challenge Brands. These are products that are not popular yet, but they believe someday will be a franchise. What does this have to do with your book sales? Everything! Your book is a Challenge Brand! It’s something that’s not selling millions just yet, but has the potential to be a franchise which includes more books, t-shirts, … [Read more...]

Sell 1 Million Books

Why do you think this post caught your attention? What made you hurry up and come here? There are three reasons: The post made a direct connection to you. It was made for you! You have a problem and it’s possible this post can solve your problem. Most of all, you became excited! Now think about your books and how you’re marketing to others. Are you doing three things with your posts: Writing posts that make a direction … [Read more...]

$20 Marketing Plan for Authors

There’s one marketing idea that you’ve never tried, nor have you ever thought of doing, yet it is just about guaranteed to sell books. It’s better than anything else you’ve ever done before. Here it is… Pay someone $20 to tell everyone in their phone contact list and social media about your book. Before you roll your eyes and click off this blog, think about it for a moment. Can you imagine if 200 new readers heard about your book today? … [Read more...]

Path to Readers

Let’s say you were approached by a college that reconstructed their campus. Your job will be to build new paths from the student buildings, across the new park filled with trees, wooden benches, statues and water fountains, to the three buildings that hold classes. What would you do? Most people would map out the paths from the student dorms to the buildings, using the park as a guide. Then create the paths and pave them. However, this … [Read more...]

Top 10 Things People Want to Learn

According to the U.S. Census, there are 10 key things people want to learn how to do. They use the Internet and social media to find the answers, but what if your marketing methods and your books became the answer? What if they searched for you to find what they needed to learn? It would increase your book sales! Here’s the list of what Americans (Readers) want to learn how to do… Kiss Draw Knit Crochet Flirt … [Read more...]