Finding Your Target Audience

The quick way to locate your target audience is to think about one reader who will buy your book. Don't focus on thousands of readers, just that one person who comes into your mind. Ask this question based on your one reader: What is there biggest problem in the world and how can I solve that problem with my book(s)? STOP! If you're able to answer that question, then it's the difference between selling 5 books and selling 500,000 … [Read more...]

5 Ways to Spark Marketing Success

Where do unique marketing ideas come from? How does a terrific idea for selling books, or any product, suddenly appear? I have one word for you…Random. 5 Ways to Spark Marketing Success (And story ideas for your books!) 5 Magazines Purchase 5 random magazines, or go to the library and pick 5 random magazines. For example, you may choose People, Better Homes, National Geographic, Sports Illustrated, and Seventeen. Skim over the … [Read more...]

Author Horoscope: Taurus

If you're an author born between April 20th and May 21st, you are patient, with endless stamina and inner strength. However, being an author can be difficult for you, because of the uncertainty for success. When self-doubt enters your mind, you stay calm and rarely panic. Your books are soothing to the reader. In fact, readers enjoy your books because they can forget about their problems. The financial aspect of being an author and long … [Read more...]

Author Horoscope: Gemini

If you're an author born between May 22nd and June 21st, your curiosity and probing to life’s questions are what drive you forward. You have the talent to market yourself using social media with more success than most authors. The research for new plots and characters is what excites you the most. You are an avid reader and study just about any topic or theme. You have excellent communication skills to back your extensive research. Being a … [Read more...]

Author Horoscope: Scorpio

If you're an author with a birthday between October 23 and November 22nd, then you are intense, courageous, and have a shrilling imagination. You are a seeker of idealism and never write a story without giving it everything that you have. Your best characters are detectives, or stories that revolve around solving an investigative mystery. Your main characters have terrific gut instincts, ambition, and a strong urge to discover the truth, not … [Read more...]