$20 Marketing Plan for Authors

There’s one marketing idea that you’ve never tried, nor have you ever thought of doing, yet it is just about guaranteed to sell books. It’s better than anything else you’ve ever done before. Here it is… Pay someone $20 to tell everyone in their phone contact list and social media about your book. Before you roll your eyes and click off this blog, think about it for a moment. Can you imagine if 200 new readers heard about your book today? … [Read more...]

Path to Readers

Let’s say you were approached by a college that reconstructed their campus. Your job will be to build new paths from the student buildings, across the new park filled with trees, wooden benches, statues and water fountains, to the three buildings that hold classes. What would you do? Most people would map out the paths from the student dorms to the buildings, using the park as a guide. Then create the paths and pave them. However, this … [Read more...]

Simplify to Sell More Books

You have 7-8 seconds to keep someone’s attention. (How am I doing so far? Lol) Your marketing, book descriptions, and your stories should have two main themes: Powerful and Simple. Did you know it’s actually more difficult to make a simple marketing campaign for your books than a complicated marketing plan? Anyone can post something people ignore; it takes talent and practice to post something memorable. Here are some tips to keep your … [Read more...]

Become the Best in a Week

How can you launch yourself into an elite status, starting this week? Here’s a list that will put you in the “Best” category! If you took a 30 minute walk, once per week, you would become one of the healthiest people in our society. If you exercised an hour a day, for just five days week, it would put you in the best 2% of most physically fit people in the entire world. If you saved $5.00 per week, it would put you in the best 18%. If … [Read more...]

Millions of These Readers

Think about what kind of person would want to read a variety of books. There are millions out there, anxious to fill their bookshelves. They can even write-off the purchase of books as an expense. These people purchase more books than anyone else. They have books by their bedside, in their car, on their phone, and stuffed in purses and backpacks. They love bookstores and are always on the lookout for a new book. Who are they? Authors. … [Read more...]

What Do Americans Buy?

If you understand the purchasing habits of Americans, then you can market your books accordingly. Here’s some easy information for you to adjust your marketing strategies. Americans spend more money on Lottery Tickets than anything else. 2nd on the list was Sports Tickets. If you have books related to gambling or sports, or a marketing idea that relates to those genres, then you’ll see an increase in sales. By the way, what was number 3 on … [Read more...]

Top 10 Things People Want to Learn

According to the U.S. Census, there are 10 key things people want to learn how to do. They use the Internet and social media to find the answers, but what if your marketing methods and your books became the answer? What if they searched for you to find what they needed to learn? It would increase your book sales! Here’s the list of what Americans (Readers) want to learn how to do… Kiss Draw Knit Crochet Flirt … [Read more...]

The Prize Fruit of Successful Book Sales

Selling a product is one of the most difficult jobs in the world. Selling books is even more difficult. If you’re selling eBooks as opposed to printed books, then your job is downright challenging. Here’s some good news, especially for authors. Selling is the only profession in which you can have limited skills, yet achieve great wealth. There’s never been a point in history where you have the best chance to achieve financial success by … [Read more...]

Market Your Marketing

50,000 new books are published each month. 25,000 new products are released each year. This doesn’t count the books and products that are already out. All of them are promoting. All are fighting for market share. You don’t have the power or money for market share, so you’re looking for mindshare. This is gaining the attention of readers by spending the least amount of money possible. With thousands of books flooding the market each … [Read more...]

Best Themes to Sell Books

Which theme best describes your book? Taboo: Forbidden, or not discussed openly. Unusual: Interesting, unique, different. Hilarious: Extremely amusing. Remarkable: Worthy of attention, beyond the normal. Secret: Not meant to be known or seen by others. Why were these themes chosen? Because they are the most used themes in marketing. If your book fits into one of those categories, then you’re well on your way to selling … [Read more...]