2014 Awards

Inspiration

Challenge Brand = Franchise Book Sales

Why has Hasbro stock been on the rise since 2009 and continues to grow? Because they have what’s called, Challenge Brands. These are products that are not popular yet, but they believe someday will be a … [Read More...]

Marketing

Top Selling Genre of eBooks

Selling eBooks can be difficult, because only 6% of avid readers prefer eBooks over printed books. However, there's a still a market for the books listed below. Where are you on this list? What fiction eBooks sell … [Read More...]

Untraditional Publishing

Top Genre for Non-Fiction eBooks

Non-Fiction has a much better shot of selling in eBook format over fiction books. There still is a large platform of readers who prefer printed books, but digital is a great way to build on that platform. Where is your book on this list? Which Non-Fiction eBooks sells the best? Here’s the list based on a 130,000 authors and publishers… Self-Improvement Health Business Religion/Spiritual Family Sports/Outdoor Education/Study Guide History Home & Garden … [Read More...]

Authors: Best Days/Times to Promote on Facebook

We’ve already posted a weekend edition which includes several social media sites. (Visit Advice on Weekend Social Media Marketing.) This blog will focus on Facebook during the week, so you can maximize your promotions and increase book sales. Facebook Top Days for Traffic Saturday Sunday Friday (Note: Must be an upbeat post on this day. The more amusing the better.) Thursday Best Times 1 p.m. 3 p.m. 9 a.m. Best Days/Times Combined (Depending on your … [Read More...]

Advice on Weekend Social Media Marketing

Promoting your books on the weekends can be frustrating unless you know exactly what time you should post, gaining the maximum benefit. Here’s a quick guide… Facebook On both Saturdays and Sundays, it’s best to post before people start their day. This means post before 8 a.m. or between noon and 1 p.m. Twitter People are checking their Tweets in the early afternoon on both Saturdays and Sundays. This means you should be Tweeting between 1 p.m. and 3 p.m. YouTube Post and … [Read More...]